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What to Do with Seaweed?

I. SUMMARY INFORMATION
Project
295043
Status
Submitted
Award category
Shaping a circular industrial ecosystem and supporting life-cycle thinking
You want to submit
NEW EUROPEAN BAUHAUS AWARDS: existing completed examples
Project title
What to Do with Seaweed?
Full project title
Što s lažinom? - What to Do with Seaweed?
Description

  "Bačvice" Beach in Split is a well-known place where citizens socialize through various activities throughout the year, and is especially known for the cult game "picigin", which originated here.  Several times during the year, the sea dumps large quantities of discarded seaweed on the beach. The “What to Do with Seaweed?” in cooperation with Ecological Society "Picigin Bačvice" organized the collecting of seaweed and applied it in local entrepreneurship.

What was the geographical scope of your project?
Local
Bačvice
Split
Does your project address mainly urban or rural issues?
It addresses urban-rural linkages
Does your project refer to a physical transformation of the built environment or other types of transformations?
It refers to other types of transformations ('soft investment')
Has your project benefited from EU programmes or funds?
No
Has your project won an EU prize?
No
Your project is fully completed?
Yes
When was your project implemented?
How did you hear about the New European Bauhaus Prizes ?
Other
On whose behalf are you submitting the application?
As an individual in partnership with other persons
II. DESCRIPTION OF THE PROJECT
Please provide a summary of your project

„What to Do with Seaweed?“ is a question with which the eponymous initiative was launched, and the whole project was developed over several years.The aim of the initiative is to support the local population in its care for the environment, and at the same time educate it about original, lasting values. It also encourages local entrepreneurs to use seaweed which is easily available locally and is a renewable material of very high quality and wide application which doesn’t harm the environment in any way and enriches lives in the whole ecosystem. "Bačvice" Beach in Split is a well-known place where citizens socialize through various activities throughout the year, and is especially known for the cult game "picigin", which originated here. Picigin is a social ball game performed in the shallows of sandy beaches, in which many players participate, regardless of gender and age. Several times during the year, the sea dumps large quantities of discarded seaweed on the beach, which "hinders" access to the shallows, especially for "picigin" players. Although a very valuable, sustainable material, it was considered as problem and was unfortunately taken to a landfill. The “What to Do with Seaweed?” initiative turned this "problem" into a benefit. In addition to the cooperation with the Ecological Society "Picigin Bačvice", which organized the collecting of seaweed, a survey was conducted to determine the application of seaweed in local entrepreneurship. By implementing the design and this valuable raw material throughout the entire project, an ecological product was produced that added value to business and quality of service of a local entrepreneur.This is just an example how we develop a culture of respect, recycling, reuse and reduction, and at the same time achieve environmental and economic goals. Because of the commercial use of the coast, seaweed is treated in an unacceptable way on many Mediterranean beaches.This initiative shows us how that can be changed.

Please indicate the main themes of your project with 5 key words
seaweed
recycle
reuse
reduce
respect
Please give information about the key objectives of your project in terms of sustainability (including circularity) and how these have been met.
Please highlight how the project can be exemplary in this context

Posidonia Oceanica is endemic to the Mediterranean and also “the lungs of the Mediterranean” because it is one of the most important sources of oxygen provided to coastal waters.

The fallen leaves are carried to the shore by waves and sea currents, and dried by the sunshine and wind. In this way nature itself serves us with this unjustly neglected, and yet a premium quality permanent material.

Due to its complex structure caused by metabolic processes in the sea and a large share of salt, seaweed has extraordinary thermal and sound insulation performances, it is resistant to mildew and rotting, and is almost inflammable.

When compared with other natural fibres, seaweed is in a unique position as it is not produced by agricultural or forestry processes and is therefore not in competition for land space with food production. Furthermore, it is 100% organic and completely free of toxic matter. And this makes the material particularly interesting for those who suffer from allergies.

When collected in time, seaweed is a prepared raw material ready for further use. Involving the local community and entrepreneurs in the whole initiative created a circular economic process. The product is also designed to be manufactured on site with the goal of reducing transportation costs and pollution.
Our ancestors used this material for a reason. Confronting their knowledge with contemporary practices has resulted in an initiative that contributes to the entire community.

Please give information about the key objectives of your project in terms of aesthetics and quality of experience beyond functionality and how these have been met.
Please highlight how the project can be exemplary in this context

Seaweed applied in designer products provides additional quality and a completely new experience to its users. Furthermore, it creates a completely natural surrounding not only in visual aspect but in terms of mood, scent, sound, cosiness, air-cool, humidity......

Thanks to the use of natural linen and raw seaweed, this product contains no additives. It is organic and completely free of toxic matter, this makes it particularly interesting for those who suffer from allergies.

The design of the product is based on reflection on universality, primarily with regard to the use of environmentally sustainable materials. The design of the pillow through its visual tells a story about fundamental values and simultaneously opens the possibility of a new look at the subject of contemporary living.
Since it is filled with completely natural, dry seaweed leaves with its rustle and scent of the sea, Pillow invites us to emotional interaction and contact with our primordial nature. The shape itself suggests a pillow experience as a place of contemplation, ritual, rest, and relaxation. To a modern man, it becomes an anchor in the grotto of everyday hustle and bustle.

Please give information about the key objectives of your project in terms of inclusion (equal opportunities, public participation, citizen engagement, co-design, universal design, accessibility, affordability, etc.) and how these have been met.
Please highlight how the project can be exemplary in this context

The goal of the whole project was to involve the local community in a project that would enrich and improve their lives. Seaweed is easily available here, which is why our ancestors often used it to fill mattresses, insulate houses, mulch, and even as a medicine. When needed, they would simply collect it from the shore. They lived in communion and in harmony with nature. “What to Do with Seaweed?” is a contemporary interpretation of the traditional way of life. With citizen cooperation, we create universal and accessible design stories for the good of the whole community.

Please explain how these three dimensions have been combined in your project.
Please highlight how this approach can be exemplary

“What to Do with Seaweed?” is a contemporary initiative. With citizen cooperation, we create universal and accessible design stories for the good of the whole community.
Seaweed is easily available here. When collected in time, it is a prepared sustainable material ready for further use.
Involving the local community and entrepreneurs in the whole initiative, we created a circular economic process; we can manufacture products  on site with the goal of reducing transportation costs and pollution.
Seaweed applied in designer products provides additional quality and a completely new experience to its users.

Please give information on the results/impacts achieved by your project in relation to the category you apply for

The “What to Do with Seaweed?” initiative turned the "problem" with waste into a benefit. In addition to the cooperation with the Ecological Society "Picigin Bačvice", we organized the collection of seaweed. A survey was conducted to determine the application of seaweed in local entrepreneurship. By implementing the design and this valuable raw material throughout the entire project, an ecological product was produced that added value to business and quality of service for a local entrepreneur.
This methodology  shows us how shaping a circular industrial ecosystem and supporting life-cycle thinking  can lead us to achieve environmental and economic goals.

Please explain how citizens and civil society were involved in the in the design and/or implementation of the project.
Please also explain the benefits that derived from their involvement.

"Bačvice" Beach in Split is a place where citizens, regardless of gender and age, socialize through various activities throughout the year.The beach should be regularly maintained and cleaned, not only from seaweed, but also from other garbage. Seaweed binds tiny plastics to itself, which is a growing problem in the entire ecosystem. “What to Do with Seaweed?” iInitiative has supported the citizens who stay on the beach every day in the action of collecting seaweed. By donating part of the money from the sale, we encourage their environmental activities and potential for extra profit. Participation has raised awareness of the values and possibilities of seaweed. By sustainable actions, the whole ecosystem becomes healthier and the economy more potent.

Please explain what kind of global challenges the project addressed by providing local solutions

“What to Do with Seaweed?” is a natural-based solution and business model that addresses many global challenges.

By using seaweed as a natural and renewable material, we are reducing the use of plastics, which is a growing global problem.

By collecting it, we also clean the shore of other garbage that would end up in the sea again. By involving the local community in the whole process, we contribute to socio-economic development, sustainability, and circularity.

By implementing seaweed, which is an extremely high-quality thermal insulator, we prevent energy loss.

Due to its recyclable properties and reusability, we prevent wastefulness in any way.

Please highlight the innovative character of the project as compared to mainstream practices in the field of the project.

“What to Do with Seaweed?”  initiative has a good environmental impact. Comparing it to existing practices, the use of seaweed is an alternative which helps to ensure a clean and healthy ecosystem, at the same time bringing clear benefits to the local communities and entrepreneurship.

Seaweed applied in designer products provides additional quality and a completely new experience to its users. Furthermore, it creates a completely natural surrounding not only in visual aspect but in terms of mood, scent, sound, cosiness, air-cool, humidity......

 

Please explain to the potential of transferring the projects’ results or learnings to other interested parties and contexts.
Please provide clear documentation, communication of methodology and principles in this context.

The main principles are: benefit for all, circularity, and sustainability.

The methodology consists of three guidances:

1. Collecting seaweed (Seaweed is collected by members of the Ecological Society "Picigin Bačvice" and prepared for use.)
2. Identifying application needs (A local entrepreneur orders and finances the production of a design solution and seaweed application.)
3. The design that connects them. (The designer coordinates the whole process and delivers the design solution.)

This is a concept that can be applied to many Mediterranean beaches. From waste to products with combined solutions.

Is an evaluation report or any relevant documentation available?
No
If you would like to upload additional documentation, please upload it or write it below
III. UPLOAD PICTURES
IV. VALIDATION
By ticking this box, you declare that you are not in in one or more of the exclusion situations foreseen under Article 136 of the Financial Regulation.
Yes
By ticking this box, you declare that all the information provided in this form is factually correct, that you assume sole liability in the event of a claim relating to the activities carried out in the framework of the contest, that the proposed project has not been proposed for the New European Bauhaus Prizes 2022 in any other category or strand and that it has not been subject to any type of investigation, which could lead to a financial correction because of irregularities or fraud.
Yes
By submitting your application, you guarantee that you are the author or have the rights to proceed with the application and to authorise the use of the project, concept, idea, and that you have obtained any necessary consents, licenses or assignments from third parties and included copyright notices when necessary.
Yes
By submitting your application, you understand that all the applications that meet the eligibility requirements will be shared for the purposes of the selection processes, and notably published on the secured platform https://prizes.new-european-bauhaus.eu/ and for the purposes of the promotion of these on the New European Bauhaus website and/or other European Commission communication channels. In this sense, the applications would be widely available. Applicants should ensure that they present their ideas, concepts, projects, in such a way that they could be shared without giving rise to intellectual property related concerns. If your submission is selected as one of the finalists, it will additionally be shared for the purpose of the public vote that will take place. The European Union is granted a licence to use and share your application with the general public and the official external experts for the purposes of the selection process, including the voting. The European Union has the right to use the images and visual materials and the description provided in the application for communication purposes related to the contest and beyond. Rights granted comprise the right to store, reproduce, display, publish and communicate or distribute copies in electronic or digital format, including, but not only, through the internet. Unless you have disclosed your name, the European Commission has no obligation to share your name when using or disseminating your contribution to the public. The European Union cannot be held responsible in case any submitted idea, project, concept is found to infringe third parties rights. The European Union shall be neither responsible for the use that third parties may do of the applications or related content.
Yes

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